Reference: LIV-ECOM-SERV-MARK-SNIPP
Stand out in search results, using code snippets with important product or service information.
Search engines recognize the structured data or Rich Snippets that are in the source code of each page.
Through this data, the search engine obtains additional information that allows it to better understand what the indexed content is about.
When the search engine recognizes the code fragments, it includes in its index attributes such as: combinations, prices, ratings, offers, images, references and others. All this additional information will be responsible for giving prominence to the pages that match the search intention of the users.
We invite you to test some of the pages of your online store and check if they are ready to display Structured Data, using the Google Rich Results Test.
From the search phase, you will be able to highlight important information about your brand and attract more visits to your products or services. Our experience on the subject will allow us to correctly apply this type of data, so that they can be recognized by search engines.
The best websites use structured data in their code, so you can stand out in the SERPs alongside the best. Displaying relevant information about the products or services searched for will increase visits and the probability of appearing in the first search results. In addition, as an added value of applying this technique, the presence and SEO positioning of your online store is optimized.
Structured data provides relevant information, which perhaps the competition does not offer and that can generate interest to users. On the other hand, the impressions of the search engine will give more information about your brand and the attributes recognized by this technology. In addition, visitors will be more likely to match search intent and more likely to prolong their stay in the online store.
SEO positioning, Visibility of the online store, Increase in clicks or Click-Through Rate (CTR), Traffic to the website and Complement to Ads campaigns.
Stand out in search results, using code snippets with important product or service information.
Gain visibility by automatically generating the sitemap of your online shop and keep the content of your products and services updated in the search results.
Install Google Tag Manager in Prestashop to manage tracking tags, obtain web statistics and events registered in ecommerce, while optimizing the performance (WPO) of the online shop. It includes the configuration of Google Analytics, migration of other code fragments and compliance with the EU Cookies and Privacy regulations (GDPR / RGPD).
Specialized in Prestashop SEO positioning service to exponentially increase the visibility, the organic traffic and the conversion rate of the ecommerce.
Specialized in Prestashop SEO positioning service to exponentially increase the visibility, the organic traffic and the conversion rate of the ecommerce.
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Creative graphic design specialising in logos and corporate identity for all types of companies and professionals.
Specialized in Prestashop SEO positioning service to exponentially increase the visibility, the organic traffic and the conversion rate of the ecommerce.